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UKTV’s Eden revamps web presence
Documentary broadcaster Eden has revamped its website as it looks to increase distribution of its natural history and science programming.
This follows its parent company’s move to launch bespoke video-on-demand services for three of its channels; Dave, Yesterday and Really.
Eden’s new site, which includes photo galleries from the natural world and will include social quizzes and pop-up infographics, has been designed to make it feel like an app.
Oliver Davies, head of digital delivery at UKTV, a joint venture between BBC Worldwide and Scripps Network Interactive, said: “This represents the start of an exciting year-long project involving the complete redesign of our 10 channel websites and corporate site. We have launched Eden to look stunning, be easy to use, and social. The cutting-edge web design means the channel can live and breathe in a digital space.”