ITV buys Playmobil kids series

ITV has acquired Super 4, the kids animated series based upon the Playmobil toy brand.

The UK commercial broadcaster will put the series out on its CiTV digital channel. The first 26x11mins will start later this year with a further 26x11mins scheduled for 2015.

The show is aimed at 5-to-9s and follows Alex the Knight, Ruby the Pirate, Agent Gene and Twinkle the Fairy, as they travel through Playmobil-inspired worlds. It is the first time the brand, which is owned by Germany’s Brandstätter Group, has featured in a TV show.

It is produced by France’s Method Animation and Germany’s Morgen Studios and distributed by PGS Entertainment. French pubcaster France Télévisions is the original commissioning broadcaster.

ITV’s content and commercial arm, ITV Studios Global Entertainment, will handle the associated consumer products programme in the UK.