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Globo chooses The People’s Choice format
Brazilian TV giant Globo has acquired The People’s Choice format and will make a local version of the show.
The format was developed by French commercial broadcaster TF1 and Israel’s Armoza, which handles international sales. The interactive format asks the public thought-provoking questions and studio participants must them guess how the majority answered.
The Brazilian version of The People’s Choice will run to 13 episodes and launch on Globo next year.
Avi Armoza, CEO of Armoza Formats, said: “The Lat Am region, and Brazil in particular, is one of our key focuses for 2015 and we are proud to be extending our reach there. The show revolves around a very strong but simple idea of being able to compare ourselves to each other and seeing how well we know our nation, creating a live TV event.”
Armoza has optioned the format in several territories including Germany, Italy, Sweden, Turkey, Thailand and Vietnam.