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Scandi, Israeli nets buy Media I.M. toons
A pair of Scandinavian pubcasters and two Israeli content buyers have taken programming from kids TV distributor Media I.M.
SVT in Sweden has bought Rosa and Dara and Their Great Holiday Adventures, a 1x26mins special from Bionaut, for its children’s channel SVT Barnkanalen, where it will air in the third quarter of the year.
Norway’s NRK has also acquired the special, for its NRK Super channel. MBC3 in the Middle East is a previous buyer.
Talit Communications in Israel, meanwhile, has bought Kikoriki New Adventures for the Junior, BabyTV and Safari Kids channels, while local education-focused VOD service A+ Kids TV took Pin-Code.
“The Nordic territories and Israel are formidable competitive markets for children’s product, which makes these latest deals for Rosa and Dara, Kikoriki and Pin-Code particularly gratifying,” said Irina Nazarenko, co-founder of Media I.M.