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DHX & YouTube Red believe We Are Savvy
DHX Media and YouTube Red have teamed up to release We Are Savvy, a magazine-style series featuring segments about music, fashion, dance and DIY.
The show is set to premiere on YouTube Red, the Google-owned SVOD service, toward the end of this year.
Each half-hour episode is introduced by Annie LeBlanc of the Bratayley YouTube channel, alongside segment hosts Spencer, Tehya and Sarah, who explore a broad range of topics from DIY tips to life hacks.
It is produced by B Minors Productions, a division of Banger Films, and is distributed globally by Canada-based DHX.
Josh Scherba, executive VP for distribution and content at DHX, said: “We Are Savvy has a fresh, positive energy and a lively magazine format that makes it a perfect fit for YouTube Red and its audience. We’re confident that digital-savvy tweens and their families will love this fantastic series.”
“We loved the concept of We Are Savvy, and we’re excited to bring the first magazine-style show to YouTube Red. We believe the inspirational girl power message will resonate with audiences,” said Nadine Zylstra, from the YouTube Red Originals team.
YouTube Red is a paid membership that gives viewers uninterrupted content across YouTube, YouTube Music, YouTube Gaming and YouTube Kids. Members also get exclusive access to new original series and movies from top YouTube creators.
It is currently available in the United States, Australia, New Zealand, Mexico and Korea with plans for additional international expansion throughout the year.