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ITV Studios launches label in the Netherlands
ITV Studios is expanding its international presence with a new production label in the Netherlands.
ITV Studios Netherlands will create and produce ITV’s extensive range of unscripted and scripted formats for Dutch platforms owners and broadcasters.
Karin de Groot (pictured) will lead the label as managing director and joins in early 2019. De Groot has formerly served as a chief executive officer for IdTV, and also worked with major labels such as Endemol Shine and the Talpa Network.
The label will be a part of ITV’s Global Creative Network, headed up by Mike Beale. The network was created to facilitate the international exploitation of ITV Studios’ slate of non-scripted content.
ITV’s Dutch arm will sit under the Talpa Media umbrella, alongside Talpa Productions, Talpa Fiction, MasMedia and Vorst Media.
ITV Studios owns over 50 labels and has production offices in Australia, France, the Nordics and the UK.
De Groot said: “It’s an honour to work for a company with such a broad range of strong unscripted and scripted formats. I’m excited to bring ITV’s content to the Dutch markets and look forward to working with partners in collaborative and innovative ways.”
Maria Kyriacou, president ITV Studios International added: “We see huge potential in the strength of the ITV formats in the Dutch market. ITV Studios Netherlands provides us with a team on the ground, solely focused on creating and producing ITV formats for a vibrant and ever-growing Dutch market.”