Global Agency strikes formats pact with Korea’s SBS

Global Agency team and SBSCH

Turkish distribution giant Global Agency has struck a content deal with the distribution arm of South Korean broadcaster SBS.

Under the deal with SBS Contents Hub (SBSCH), Global Agency is to represent 10 titles from the broadcaster, which it will shop around in Turkey.

It will also distribute the Turkish remakes worldwide.

HECE Medya Turkey is to work with local producers to localise the projects.

SBS’s slate of shows includes the likes of The Heirs and Secret Garden as well as the popular format Running Man.

It is as yet unknown which SBS titles will be repped by Global Agency.

There are a range of synergies between Korean and Turkish content, and particularly around formats. This was best evidenced by Korean media giant CJ ENM’s acquisition of Stockholm-based distributor Eccho Rights – which specialises in Turkish IP – earlier this year.