UK’s Wall to Wall appoints BBC commissioner as creative director

Glow Up: Britain’s Next Make Up Star

UK producer Wall to Wall has appointed BBC factual commissioning editor Emily Smith as its creative director.

Report to Wall to Wall MD Leanne Klein, Smith will join the company in March 2022, where she will focus on developing and delivering factual formats and fact-ent series for UK broadcasters and global platforms.

Smith arrives from the BBC, which she joined in 2018 and where she has commissioned titles including Wall to Wall’s Glow Up: Britain’s Next Make Up Star, as well Forensics: The Real CSI, Inside The Supermarket and the upcoming Yorkshire Born.

During her tenure, she also oversaw returning formats including Wall to Wall’s Who Do You Think You Are? and The Choir.

Prior to the BBC, Smith served as a director and producer of factual shows including The Week The Landlords Moved In and One Born Every Minute.

“It’s been a privilege to work with brilliant creatives in BBC Commissioning and the indie world — and to launch and nurture so many different kinds of factual series and singles. But I’ve also missed creating new shows and being closer to production,” said Smith in a statement.

“Having always admired Wall to Wall as setting the gold standard in TV that is both entertaining and enriching, I’m really excited to join the team to build on their rich slate and deliver more successful formats and factual entertainment hits.”