Hulu takes US SVOD rights to ‘Schitt’s Creek’ from Netflix

Dan Levy in Schitt’s Creek

Hulu has taken exclusive US SVOD rights to Canadian comedy series Schitt’s Creek away from Netflix, with all six seasons moving to the Disney-owned streamer this fall.

The show made its US debut to little fanfare on Pop TV in 2015, but eventually found widespread popularity after it was picked up by Netflix in 2017.

It concluded its sixth and final season in 2020, the same year in which it made history by sweeping all Primetime Emmy Awards comedy categories with the most wins in a single season for a comedy.

The series was produced by Not A Real Company Productions for Canada’s CBC and is distributed domestically by Lionsgate, and internationally by ITV Studios Global Entertainment.

It follows a wealthy video store magnate, Johnny Rose (Eugene Levy), his former soap-star wife Moira (Catherine O’Hara), and their two adult children – self-described black sheep David (Daniel Levy) and career socialite Alexis (Annie Murphy).

When the family suddenly find themselves broke, they have no choice but to move to Schitt’s Creek, a small-town Johnny once bought as a joke. Forced to live out of a motel, with their pampered lives a memory, they struggle to find jobs and relationships and, most importantly, figure out what it means to be a family.

Created and executive produced by real-life father and-son-stars Eugene and Daniel Levy, who inked a scripted deal with Netflix last year, the series will join Hulu’s comedy line-up on 3 October, alongside shows like Abbott Elementary and Home Economics, as well as originals including Only Murders In The Building and How I Met Your Father.

“Based on the number of Schitt’s Creek GIFs we Slack every day, it’s no surprise that we are absolutely thrilled to welcome Johnny, Moira, Alexis, ‘Daviiid’ and the wonderfully unique residents of Schitt’s Creek to Hulu,” said Joe Earley, president of Hulu. “We can’t wait to share the award-winning, blisteringly-funny, yet heartwarming series and characters with our subscribers. We know they’ll fit in nicely.”