Mediaset takes ‘The Vow’ for Italy’s Canale 5 as Spain’s TVE orders second season

The Vow

Italy’s Mediaset has acquired Spanish daily drama The Vow for its Canale 5 channel, following a deal with distributor StudioCanal.

The series is produced by StudioCanal-backed Bambú Producciones for Spain’s TVE, where it is titled La Promesa, and has just been renewed for a second season.

The Vow is set in the early 20^th century and follows the story of Jana, a maid working at the waning yet ruthless House of Luján, who seeks revenge for her mother’s murder. But there is one thing she did not anticipate – falling in love with Manuel, son of the Count of Luján.

It was created and written by Josep Cister Rubio, alongside Susana Prieto, Ruth García and Carmen Llano, with a cast including Ana Garcés, Arturo Sancho, Jordi Coll and Eva Martín.

This deal follows Mediaset’s previous acquisition of Bambú Producciones’ long running drama Two Lives (Dos Vidas).

“We are delighted that our friends at Mediaset have acquired a further long-running drama from StudioCanal based on the earlier huge success of Two Lives. The Vow is beautifully crafted by the award-winning creatives at Bambú and we are incredibly lucky to have another masterpiece from Josep Cister in our catalogue,” said Beatriz Campos, SVP of global sales and production financing.