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OMDIA
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TBI Tech & Analysis: What’s behind Netflix’s Lat Am & Caribbean declines
Netflix’s recent strong subscriber growth in Latin America & the Caribbean has begun to shrink….
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TBI Tech & Analysis: Netflix’s ad-tier launch shows a failure to commit
Much has been made of Netflix’s recent push into ad-supported subscription models, but Omdia’s Tony…
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Exclusive: Video game adaptations soar 47% in 2022 as ‘quality perception’ rises
TV adaptations of video games soared by 47% from 2021 to 2022, with shows such…
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TBI Tech & Analysis: How Netflix moved into first place in Italy
Omdia’s Rob Moyser explores how, despite a global dip in subscribers last year, heavy originals…
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TBI Tech & Analysis: The where & why of Netflix’s original content spend
Since its move into original programming ten years ago, Netflix’s content strategy has been characterised…
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TBI Tech & Analysis: What Netflix price cuts say about Lat Am & Caribbean ambitions
Netflix is seeing strong subscriber growth in Latin America & the Caribbean, but has cut…
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TBI Tech & Analysis: How merging with Showtime will boost Paramount+ profitability
Omdia analyst Sarah Henschel assesses Paramount Global’s plan to merge Showtime and Paramount+ and how…
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TBI Tech & Analysis: Why M&A activity doubled in two years
The global TV industry is streamlining, with a sharp uptick in M&A activity over the…
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TBI Tech & Analysis: How platform operators can profit from the ad-supported explosion
The expansion of FAST and AVOD services is creating a new-look ecosystem in which TV…
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TBI Tech & Analysis: Diving into advertising’s effect on content in 2023
Advertising has become a key source of revenue as streamers look to fight subscriber fatigue,…