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Parks Associates
Major increase in Europe 4K TV appeal
Some 54% of Western European shoppers who plan to buy a new flatscreen TV in…
Fifth of UK broadband homes use Netflix
Some 18% of UK broadband households used subscription video-on-demand service Netflix in the past 30…
One in 10 US broadband homes ‘cut the cord’
Some 10% of US broadband households are ‘cord cutters’, with 25% of them cancelling their…
Netflix ‘churn rate 9%’
Roughly 4% of US broadband homes have cancelled their Netflix subscription in the past 12…
Account sharing a ‘challenge’ for SVOD
Some 11% of all US broadband households rely exclusively on shared accounts when using subscription…
MCNs ‘key to reaching younger viewers’
Multichannel networks are “key to reaching younger online video viewers”, with millennials watching 5.5 hours…
HBO’s OTT service to shake up SVOD market
Roughly 17% of US broadband households would be likely to subscribe to HBO’s forthcoming over-the-top…
Roku dominating Apple in US streaming market
Roku has widened its gap over rival Apple TV in the US market and accounted…
Chromecast usage ‘declining’, study claims
The adoption of streaming media players has increased to nearly 20% of US broadband homes,…
TV to succeed PC as top online video platform
TV is on track to succeed the PC as the top platform for watching online…