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YouTube
YouTube rejigs kids content strategy
YouTube is rethinking its approach to kids content after parent company Google agreed to pay…
YouTube uses ‘Cobra Kai’ to push revamped AVOD strategy
YouTube’s refocus on AVOD is taking shape with the Google-owned company unveiling plans to make…
YouTube Originals on the hunt for education-focused programming
YouTube is taking an education-focused approach to originals and leaning into “self-motivated learning” on the…
Edinburgh TV Festival unveils State of the TV Nation panel
YouTube’s EMEA chief Ben McOwen Wilson, Channel 4 CEO Alex Mahon (pictured) and Lionsgate TV…
Studio 100 appoints Disney, YouTube alum as CEO
Former YouTube and Disney executive Martin Krieger is returning to German children’s firm Studio 100…
Amazon in talks with YouTube’s Wax for drama role
Amazon Studios is in talks to appoint YouTube Premium’s scripted exec Jon Wax following the…
Quintus picks up OTF factual package
Germany’s Quintus Media has picked up a raft of programming for its YouTube channel Free…
Showtime picks up Kirsten Dunst YouTube series
Showtime has picked up On Becoming a God in Central Florida, a nine part series…
Freeview joins YouTube as headline sponsor for Edinburgh TV Festival
Freeview has joined YouTube as joint headline sponsor of August’s Edinburgh TV Festival. The year-long…
YouTube confirms “karate-chopping” of Premium paywall
YouTube has confirmed that its premium content will be available for free as the business…